Sunshine is good for you! While too much sun causes wrinkles and raises other health concerns, a lack of sun exposure, our primary source of vitamin D can cause serious health problems, such as osteoporosis, certain cancers, and diabetes. Dr. Holick, the discoverer of the active form of vitamin D, has pulled together an impressive body of evidence in support that no one should be - as he puts it - a "sunphobe", nor, for that matter, a sun worshipper. His conclusion: relatively brief, but unfettered exposure to sunshine and its equivalent can help to ward off a host of debilitating and sometimes deadly diseases, including osteoporosis, cancers of the colon, prostate and breast, hypertension, diabetes, multiple sclerosis, rheumatoid arthritis and depression. Dr. Holick's arguments that controlled exposure to sunshine can have powerful health benefits stems from decades of research into the myriad roles played by vitamin D in the body. The main source of this essential nutrient is neither foods nor supplements. It is sunshine. THE UV ADVANTAGE is the only book that presents long-term impeccable research into the subject by a prominent and respected doctor, and has the opportunity to become one of the most talked-about, argued-about books when published by iBooks in May 2004. "PEOPLE SHOULD HAVE THE OPPORTUNITY TO BENEFIT FROM DR. HOLICK'S INSIGHTS WITHOUT FURTHER DELAY." - Jane Brody, The New York Times "THE UV ADVANTAGE, DR. HOLICK PROVIDES THE FIRST BALANCED UNBIASED VIEW OF THE BENEFITS AND DANGERS OF SUNLIGHT EXPOSURE IN THE LAST 50 YEARS." John S. Adams, M.D. Director, Bone Center, Cedars-Sinai Medical Center and UCLA School of Medicine "IN THIS BOOK, DR. HOLICK PROVIDES A MUCHNEEDED ANTIDOTE FOR THE SCARE TACTICS OF THE SKIN MAFIA." - Robert Heaney, M.D. Professor of Medicine, Creighton University