Book Description
This text, now in its tenth edition, is clear and concise with shorter chapters that allow for flexible course organization without compromising coverage. Designed as a mid-level approach to personal financial planning, this text is written in a conversational style with many real-life examples. The life-cycle approach, practical applications, and decision-making focus are reinforced with expert advice, helpful tools, and real-life examples.
About the Author
Lawrence J. Gitman, San Diego State University. Dr. Gitman is a prolific textbook author and has published numerous articles in a variety of finance-related journals. He is Past President of the San Diego Chapter of the Financial Executives Institute, the Midwest Finance Association, and the Academy of Financial Services. He also served as Vice President for Financial Education of the Financial Management Association. He received his bachelor’s degree from Purdue University, his M.B.A. from the University of Dayton, and his Ph.D. from the University of Cincinnati.
Personal Financial Planning FROM THE PUBLISHER
South-Western, your "First in Finance" Publisher, has provided generations of students with a solid foundation and deeper understanding of finance, which is critical for personal and professional success. Follow the clear leader into the new century with relevant, current, and complete finance products and information. When it comes to your education needs, we at South-Western look forward to helping you.
SYNOPSIS
This long-enduring textbook, now in its 10th edition, presents students with a framework and the tools for preparing personal financial plans. It emphasizes the dynamics of the planning process by considering the impact of major life changes, including marriage, divorce, and career changes. The book begins with a discussion of the field's foundation, then goes on to address the management of basic assets, credit, insurance needs, investments, and retirement and estate planning. Gitman teaches finance at San Diego State University; Joehnk taught finance at Arizona State University. Though the book has been available since April 2004, the copyright date is listed as 2005. Annotation ©2004 Book News, Inc., Portland, OR
FROM THE CRITICS
Booknews
New edition of a time-tested text first published in 1978, for use in
a first college course on the subject as well as by individuals
developing their own financial plans. Addresses the basics of
planning and of managing assets, and includes coverage of credit,
insurance, investments, and retirement and estate planning. Comes
with an interactive disk (for use with a PC) and a workbook.
Annotation c. by Book News, Inc., Portland, Or.
Art & Photography
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